Search Engine Marketing (SEM)

Research - To optimize your paid search marketing campaign, we begin with key-word research. We also conduct competitor research as well as search habits within your area and profession. If you already have a PPC campaign, no problem, we can conduct an audit to see how to improve the campaign.

  • Review & Reputation Management - We set-up your review and listing accounts through a software program. This allows several highly reputable providers to sync with one another the information about your dental practice. It takes 2-4 weeks for the software to full sync and set-up your accounts.
  • Implementation - We customize your PPC campaign based on our findings. We will provide recommendations about compelling incentives within your industry and create copy for landing pages and ad space. In many cases we uses Google PPC, however, in other cases we may recommend Facebook or re-targeting campaigns.
  • Monitoring - We run your pay per click ads based on the budget we set for our SEM package. This budget may be increased at anytime. We will review and analyze several metrics each month to ensure our budget spends, and key-words are performing well.
  • Reviewing - Our team will deliver a detailed report of what is happening each month. We also cue you into our focus and strategy. Each month you’ll be able to see how our SEM campaigns are working for you. In the event we need to alter the campaign for more effect results, we will offer our recommendations.
  • OUR BLOG

    We offer updates and information on the latest news and industry standards within the dental industry.

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    Using Your Blog As a Marketing Tool
    Aug 18, 2017, 7:12 PM
    When you hear about social media, you may initially think of Facebook, Pinterest, Instagram, or Twitter, but a blog page may…
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    Common Myths & Misconceptions Regarding Internet Marketing
    Aug 1, 2017, 4:01 AM
    Marketing your practice online is an invaluable tool to bringing in new patients. However, there’s no shortage of myths and…
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    Phone Etiquette For Speaking To New Dental Patients
    Jul 24, 2017, 7:20 PM
    Because your front office staff is the first interaction your new patient will have with your practice, it’s important that…
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    FAQ Regarding The Sale Of Your Dental Practice
    Jun 29, 2017, 6:05 PM
    Selling a dental practice can be emotional and sometimes overwhelming for dentists. There are many issues to consider, and…
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