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Search Engine Optimization (SEO)

Let Patients Find You Online

    • Pro SEO

    • $450/mo
    • $225 Setup
    • 50 Keywords + 4 geo zones
    • Metadata & back-linking
    • Blogging/Content management
    • Social media management
    • Reputation management
    • Reporting
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    • Pro SEO  Plus

    • $550/mo
    • $225 Setup
    • Unlimited Keywords + 4 geo zones
    • Metadata & back-linking
    • Blogging/Content management
    • Social media management
    • Reputation management
    • Reporting
    • +50 Keyword monitoring
    • +2-4 Geo zones
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    • PRO SEO Multi-office

    • $625/mo
    • $550 Setup
      + $175/mo ea addt'l location
    • 50 Keywords + 4 geo zones
    • Metadata & back-linking
    • Blogging/Content management
    • Social media management
    • Reputation management
    • Reporting
    • +50 Keyword monitoring
    • +2-4 Geo zones
    • Plus 2 office locations

Pro SEO

For One Location

Search engine optimization (SEO) is the process of affecting the online visibility of your dental website in an online search. Google takes into consideration over 250 elements to rank your website. Our dental SEO campaigns include all the major ranking factors including, metadata, social media engagement, reputation management, blogging, and review monitoring. We offer the most comprehensive SEO campaign available for dentists. 

 

Pro SEO Plus

A more Aggressive Campaign

SEO considers how search engines work, what people search for, search terms or keywords patients use on search engines, and which search engines are preferred by your targeted audience. Don't get hung up on keyword optimization. Keywords success is not an accurate reflection of SEO success for your dental practice. An effective SEO campaign is focused on potential dental patients finding your practice in a search. When competition is greater (typically in larger cities), this more aggressive campaign is recommended. 

 

Pro SEO Multi-Office

For Multiple Dental Offices

Do you work from multiple dental office locations? Each individual dental office requires a separate SEO campaign to be effective. Each dental office will need an independent Google listing and other listings.  You may choose to utilize one website for all locations or separate websites for each location. Regardless of your website situation/choice, each location will need an independent web-page/landing-page with location-specific keywords.

 

A fair amount of knowledge, experience, and understanding is needed to execute a successful SEO campaign. We utilize as many SEO tactics as possible for a cost-effective and successful campaign. Each month we will share with you an SEO report. Each quarter we will offer insights on how we plan to improve or continue campaign tactics. We do not utilize or endorse any unethical SEO tactics or negative SEO tactics.

FINDING THE RIGHT DENTAL SEO OR SEM COMPANY

SEO is a necessary part of any online marketing campaign. While SEO can provide clients with valuable online lead generation, unfortunately, many companies have used overly aggressive marketing efforts in attempts to manipulate search engine results in unfair ways resulting in ineffective results, unsatisfied customers and suspended websites. Here a few things you can ask about your SEO campaign:

  1. SEO Guarantee: No one can guarantee a #1 ranking on Google or any other search engine. If anyone claims to have a "special relationship" with Google or any search engine you should walk away immediately. Google and other search engine are no respecter of any entity, product or service.
  2. Secrets: Be careful if a company is secretive or won't clearly explain what they intend to do for your SEO campaign.
  3. Rouge Emails: Be wary of SEO firms and web consultants or agencies that send you emails that your website's SEO is not working for you. These are sales tactic where spammy emails are sent out randomly to website owners. Often these companies are set-up offshore and are scams.
  4. Meta Data: Ask how your metadata is being implemented. This requires access to your website and is set-up behind the scenes of your sites code.
  5. Back-Links: Back-links are links back to your website. This method has been abused in the past to manipulate SEO rank. Google has changed the way in which it handles back-links and penalties are given if poor back-linking tactics are used. Ask for a report of back-links. If back-links are not being placed, then you’re missing out on some vital SEO tactics.
  6. Social Media: Is there a social media campaign within the SEO service? If not, once again, SEO tactics are not being utilized
  7. Local Business Listings: Obtain a list of your local business listings. They should all contain the same information and you should have 50 listings at a minimum.
  8. Blogging: If you do not have a blog with continual blogging efforts, your SEO campaign is not going to work as well as it can.

Read more from Google here.

GOOGLE RANKING FACTORS

Google only offers hints and tips into their ranking algorithm. It is believed not even Google knows the exact results their algorithm can produce. However, Google and other search engines strive to offer users the best experience and most relevant information during a search. The following are ranking factors Google takes into consideration.