February 10th, 2020
It’s normal if fluctuations in your rankings make you nervous. Watching as your website drops in Google can seem alarming because even one small shift can create a noticeable difference in traffic to your website.
But…
January 27th, 2020
Hiring quality employees for your dental practice is an important investment, but if you hire a successful staff, it will be well worth it in the end. Your office manager, billing clerk, and receptionist all perform necessary…
January 13th, 2020
Welcome to 2020! With the new year (and a new decade!) here, many dentists are gearing up for a new set of resolutions for their dental practices. However, statistics about New Year’s resolutions aren’t very encouraging. In…
December 23rd, 2019
With billions of people on Facebook, Twitter, and Instagram, people are now checking their newsfeeds much more often than checking their email. This means that social media is a very powerful medium for dentists to use to…
December 17th, 2019
It can be very frustrating for dentists and other practice owners when people aren’t responding to or engaging with your marketing efforts. You may write an article, send out an email campaign, or post on social media just…
November 27th, 2019
The holiday season is here, which means that some dental offices will start to slow down. Luckily, there are a few ways to use the holidays to your advantage and bring more patients to your office. Holiday marketing is a…
November 13th, 2019
For those who have already chosen to become dental professionals or if you’re still on the fence about your career path, know that there are more reasons than ever to be enthusiastic about dentistry. The use of…
October 28th, 2019
Dental patients know that if they aren’t completely satisfied with one dental practice, there are no shortage of others willing to provide quality dental care in addition to great customer service. Your dental patients expect…
October 21st, 2019
Direct mail marketing might seem outdated, especially with the advent of social media and digital marketing. This has caused many dentists to put direct mail marketing on the back burner or forget about it altogether.
October 14th, 2019
Losing a dental patient is one of the great downsides of running a practice. The income you lose from that patients will need to be replaced. Unfortunately, studies have shown that only 20-40% of lost customers return, across…
September 23rd, 2019
If you’re one of the dentists who are just putting together a dental marketing plan, you’re probably learning about all the different options. From social media and Google AdWords to newspaper ads and dental postcards, it can…
September 9th, 2019
Mistakes in coding can cause problems for your dental practice in a number of ways. These can include denied or delayed payment, fines, having your dental license revoked, and even spending some time in jail.
August 26th, 2019
Case acceptance is an important part of making sure your dental practice is successful. It can be difficult to increase case acceptance, but the investment will pay off in the end. Dental practices who have learned the art of…
June 25th, 2019
When you’re attempting to successfully market your dental practice, it’s just as much about what you are as it about what your patients perceive you to be. This means that first impressions are very important. Ask yourself…
June 4th, 2019
Insurance companies make sure that their profits increase by collecting monthly premiums from their members (who happen to be your dental patients) and then they deny as many claims as they can. Denying payment of these…
May 28th, 2019
Choosing to have your dental practice open during the evenings and on the weekend can be a very productive and profitable decision. However, you must first ask yourself why you’re considering opening your office on nights and…
May 11th, 2019
Dental assistants are very important to the success of a dental practice. There is a lot more to being a dental assistant than simply cleaning instruments and assisting the dentist. A dental assistant is the buffer between…
April 23rd, 2019
It’s common for dentists to use words like “stressed” and “overwhelmed” when describing their lives. If this sounds like you, rest assured that you’re not alone. In fact, most dentists are stressed and of these dentists,…
April 10th, 2019
No-shows at your dental practice are not only annoying but become costly to your business. Of course, we know that things happen and there will be no-shows from time-to-time, but you need to ask yourself what is an acceptable…
March 29th, 2019
In order for your dental practice to run smoothly, it’s important for you to pay attention to the little things. There are a few vital factors to keep in mind when running your practice, and many dentists have a habit of…
March 12th, 2019
As a business owner and dentist, once you discover the importance of dental SEO (search engine optimization) and the link to keywords, there’s a possibility that you will begin to overthink keyword ranking. Some dentists may…
February 27th, 2019
Content Marketing is nothing new. In recent year content marketing has been branded with a new flashy term that has gained much attention. Why? Because successful SEO and SEM campaigns will focus on the content you provide…
February 27th, 2019
There are many reasons why having a blog on your dental website is a good idea. Blogs help keep your dental patients engaged, are important to your digital footprint, and help to drive new patients to your dental website.
February 11th, 2019
To keep your dental practice successful and profitable, it’s vital to be bringing in new patients, retaining your current patients, and increasing your online presence to boost awareness of your office in your community. If…
January 28th, 2019
As a dentist, it’s important that you’re aware of how treatment options are being presented to your patients. You should also be kept informed of how many of your patients are scheduling appointments for the procedures that…
3 Dental Marketing Tricks That Don’t Work Anymore
Feb 22, 2021
3 Benefits of Outsourcing Dental Marketing
Jan 25, 2021
Using Social Media For Dental Marketing
Jan 11, 2021
2 Unconventional Tips To Boost Your Dental Marketing
Dec 29, 2020
Why Dental Marketing on Social Media is Important
Dec 14, 2020
Traits to Look for in a New Dental Assistant
Nov 23, 2020
Talking to Patients in Your Dental Office
Nov 9, 2020
Insurance Credentialing Tips for Dentists
Oct 26, 2020
Creating a Successful Dental Newsletter
Oct 12, 2020
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