Nov 28, 2016, 7:45 PM
A common problem in many dental offices is getting patients to schedule for follow-up treatment. The main cause of this problem lies in the language you use to explain to your patient his or her dental problem. Many dentists…
Nov 14, 2016, 7:41 PM
If you’re considering a multi-location dental practice, it can be tricky to know exactly when an expansion is warranted. Each practice is unique, which means there isn’t really a one-size-fits-all answer to the question of…
Oct 31, 2016, 7:38 PM
It’s tough for any business owner to accept that they could be susceptible to fraud. However, according to a statistic discovered by dental fraud expert, David Harris, your dental practice has more than a 50% chance of…
Oct 17, 2016, 7:32 PM
If you’re having trouble keeping your outstanding accounts receivable under control, you may want to begin asking for payment at the time of service. If a patient leaves your dental practice without paying their bill, the…
Sep 12, 2016, 7:30 PM
Time management can be a tough concept to master, especially in a busy dental office. You may start out the day with a plan of attack or even a detailed schedule! But it’s easy to watch that schedule fall by the wayside as…
Sep 5, 2016, 7:17 PM
More and more dentists are turning to dental office surveys in order to gain feedback on their practices. When used correctly, dental surveys can help any practice improve patient satisfaction and overall success! Our goal…
Aug 29, 2016, 7:11 PM
Communication doesn’t come naturally to everyone. It takes practice and skill to get it right, especially when it comes to effectively communicating with patients in a dental practice. Unfortunately, explaining a dental…
Aug 15, 2016, 7:02 PM
While many dentists fret over their dentistry, trying to make sure the occlusion is perfect, the margins are impeccable and the restoration is the best in the world, they take patient satisfaction for granted. Sometimes it…
Jul 25, 2016, 4:51 PM
When your patients first enter your dental practice, a first impression has already been made. This is before they even meet you or your staff! Consider your reception area for a moment. What does it say about you and your…
Jul 11, 2016, 4:46 PM
Dental audits, which used to be quite rare, are now much more common. Because insurance companies and other third-party payers are auditing much more frequently, the odds increase that you’ll someday face at least one audit.…
Jun 13, 2016, 4:37 PM
As a dental practice, your brand is a very important part of your dental marketing strategy. A brand is conveyed through elements like your office décor, dental logo, website, and staff. Learn more. Specializing in dental…
Jun 6, 2016, 2:12 PM
Before beginning the logo-creation process, you should first understand what makes a logo design effective and the things you need to consider before starting the process. Below are a few tips to consider before you create a…
May 23, 2016, 2:05 PM
One of the biggest turn-offs for potential patients is the lack of correct spelling and grammar on your website and in your dental marketing materials. This is one of the reasons why it’s important to hire a professional to…
May 9, 2016, 1:58 PM
There are many misconceptions surrounding the practice of dentistry, and even dentists themselves have been buying into these myths. Learn the truths of these myths and how you can market your dental practice.
Apr 25, 2016, 1:50 PM
Facebook can be a great way for you to interact on a personal level with your friends and family. Additionally, it can be a great way for you to interact with your patients and improve the success of your practice. The trick…
Apr 11, 2016, 1:42 PM
No matter how great your dental marketing plan sounds, or how well it should work on paper, it’s important to stay on top of the results! Measuring the results of your dental marketing will require more than simply checking a…
Mar 28, 2016, 1:12 PM
If you aren’t including professional photos on your dental website, you may not be getting the most out of it! Adding 3 specific types of images to your dental website can help your patients bonded with you and the practice…
Mar 7, 2016, 3:59 AM
It’s important, for all the time and money that you put into your marketing, efforts need to pay off. If your marketing is only reaching a limited demographic, you may be missing out on bringing in a wide array of clients.…
Feb 21, 2016, 3:38 AM
There are many benefits to having a blog for your dental practice. Setting up the blog is the easy part, but it can sometimes be a challenge to come up with content to publish. You want to make sure that your blog is…
Feb 20, 2016, 11:38 PM
As of April 2014, Twitter has approximately 974 million open accounts. It is a form of social media that is growing rapidly every day! Today, most dentists know the value of having a Facebook page for the practices, but many…
Nov 20, 2015, 11:18 PM
Most dental practices would say that new patients are never being turned away, especially when it’s difficult to attract them. However, your staff could be accidentally turning potential patients away during the very first…
Nov 5, 2015, 11:01 PM
It can be a challenge for dentists to know how to tactfully ask their patients for referrals without feeling awkward or seeming pushy. Luckily, there are ways you can alleviate the anxiety that can sometimes go along with…
Oct 23, 2015, 10:46 PM
Many dentists have misconceptions regarding social media marketing, and mistakenly buying into these myths can hurt your dental practice! Read through the list we’ve made below and ensure you’re well informed about the ways…
Oct 9, 2015, 10:37 PM
Whether you like it or whether you even know about it, your practice is online and being reviewed! For good, bad or ugly, potential patients are online and reading about dental practices before they even call or visit. This…
Sep 29, 2015, 10:27 PM
Marketing in the wrong place and to the wrong audience will end up being a waste of your time and money. You want new dental patients to come to you rather than to your competition.
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